Branding

{STEP #1}
Brand Consultation & Proposal

Before our initial meeting, I will have you fill out my branding questionnaire.  This will give me a good idea of who you are, what you do, and who your audience & competitors are… all important factors in designing and shaping your brand.  We will discuss this, as well as any other elements you want to include in your branding package (business card & letterhead design, social media customization, website design, marketing materials, etc), during our initial consultation.

Once we have discussed all the details of your branding package, I’ll put together a proposal for the creation of your new branding. For sample pricing and packages, please contact me.

Timing: 1 week

{STEP #2}
Initial Designs

You decide that Phoebe Street Creative is a good fit for your branding… great!  Simply sign & send back your agreement page of your proposal and we’ll be all set to go.  At this point, I’ll ask for a 50% deposit, which can be paid via check or credit card.  This will hold your “spot” on my calendar and allow me to get started on your project. 

This is where you get to sit back and relax while I get to work!  I do a comprehensive brand analysis, research competitors, go over your notes and make my own… brainstorm, sketch, sketch & sketch some more, refine the designs that show promise, and finally arrive at a handful of logos that I think represent the best options.  I send you digital proofs and give you some time to let it all soak in.

Timing: 3-4 weeks

{STEP #3}
Refine & Finalize Your Branding

When you have a chance to look over the initial logo designs & make your notes, you can send your revisions via email or we can chat on the phone.  It is important to me that my clients love the branding they end up with, so I offer 3 rounds of revisions with every project.  I find that this is usually more than enough time to arrive at the perfect logo.  If after your third round you still want to see more, I am happy to oblige at an additional cost depending on the extent of the work.

Once we have your logo - as well as accompanying patterns, colors, and styles making up your overall branding package - set, and final payment is made, I will turn over all copyrights and  authoring files.  I'll also mail you a flash drive and color swatches of your color palette, so you'll have all of your branding elements in one place.

Timing: 2-3 weeks
(depending on extent of revisions)

{STEP #4}
Additional Branding Elements

If your branding package includes business card design, letterhead & envelope or correspondence card design, social media design, packaging or brochure design, or custom website design and development, these elements will follow as soon as your branding is completed.

Timing: variable


Investment & Availability

Branding packages start at $1200.  I am available for a limited number of branding projects per month.  Please contact me for a guide to my branding packages & pricing, or to get started with you branding project!